Our Services

We use the most contemporary of tools, the applications and methods that cut through the noise, and we back everything with a warm and personal service. We will craft your presentations in persuasive wording and design, and your message will go out on smartphones, social media, blogs, and the print and broadcast media.

Strategy and Planning

Our advice for building a solid reputation is that media coverage should be strategically spaced out over time, thereby building momentum whilst maintaining freshness with each message. Careful coordination is needed to ensure the target audiences are reached via multiple media outlets without duplication, and that there is always something new and attractive to say.

We therefore keep in close personal contact with our clients to both listen and to advise on coverage

Materials Development

The MarCom Pro will prepare all necessary materials including a professional, media-friendly press kit, press releases, fact sheets, bios, backgrounders, and if required, photography. Key message points, and any statements that need to be delivered to the press, will also be prepared.

Our close working relationship with a client enables us to have a thorough understanding of the business, and to deliver this kind of material with speed and accuracy.

Story Angles and Media Hooks

With the key messages and essential positioning of the brand determined, and a coverage strategy designed, the next step is the development of a list of story angles and media hooks. This of course will continually evolve as new angles and opportunities arise, but it is important to retain the structure of the campaign while at the same time remaining agile enough to benefit from unforeseen events.

We understand too the needs and demands of the media, and consequently will always find an approach that works to their benefit.

Media Outreach

The process by which a story is disseminated and sold to the media is a skill in which we take particular pride, and which we have developed during our years in dealing with the press. Further, the range and quality of our client base means we are able to maintain excellent relations with all the segments of the lifestyle, business and travel trade and broadcast media.

Events

From hotel opening parties attended by hundreds, through to intimate charity gatherings, we have a broad experience planning, facilitating and delivering the press to special events.

Social Media Management

We have the in-house expertise to explore the full potential of Facebook and Instagram, and any other selected social media.

Press Conferences

The MarCom Pro is your ideal partner for executing a perfect press conference or media event. We invite potential media, ensure that the press are properly briefed, and follow through afterwardsto make sure that attendees are satisfied. This ensures that our clients get the right message out, and that the event creates a positive buzz.

MC Service

Give your event the spark that turns it into an amazing, uplifting experience. Matching the right Master of Ceremonies (MC or Emcee) to the occasion is something of an art, and we have long provided MCs for all types of event.

Graphic Design

The MarCom Pro provides professional graphic design services at an affordable price. Our graphic design services include:

  • Logos
  • Stationery
  • Corporate Brochures
  • Business Cards
  • Postcards
  • Custom Invitations
  • Newsletters
  • Sales Presentation Folders
  • Posters
  • Banners and Signs